Retro Scan of the Week: The Heavyweight Wrestler’s Computer
October 2nd, 2006 by Benj Edwards
Well, to be quite frank with you out there…neither have I. But one of the oldest tricks in marketing is to answer questions that have never been asked, and to offer solutions that you never knew you wanted. In 1987, not many professional wrestlers knew what personal computers were, and hence, not many knew that they needed them. But thanks to Bundy’s brave and noble efforts to educate the wrestling sector about the benefits of accessible computing for the masses, all that changed. Why, just yesterday I saw Hulk Hogan using a laptop on TV.
You’ve come a long way, baby.
[From Family & Home Office Computing, November 1987]
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October 3rd, 2006 at 9:30 am
A marketing masterpiece!
October 3rd, 2006 at 12:14 pm
I actually saw King Kong Bundy at the 1987 Fall COMDEX as part of their marketing promotion. He was dressed in his rasslin’ outfit.
October 4th, 2006 at 6:45 pm
LOL, MENU BASED DOS! XD
BTW, I’m changing my name to KitsuneDarkStalker.
October 4th, 2006 at 10:20 pm
old school,
That’s awesome that you saw Bundy himself in the flesh. So this advertisement wasn’t a hallucination after all.
January 26th, 2010 at 4:08 pm
He was a teacher before a wrestler. Smart guy, made a career out of being a bonehead when it paid more.